This is a new and innovative (or weird, if you wish) way of using blogs in PR. Almega, an organisation that supports service companies in Sweden, has its own blog and Almega today issued a press release to promote a blog post. Sounds like the blog isn’t the right channel for this message if you need to support it with a press release, but then again, it made me go and read it…
Tag: Almega
Almega starts blogging about services
Almega, an organisation supporting service companies in Sweden has just launched a new blog called Tjänstebloggen (“the services blog”). The blog will cover such subjects as economic policy, the election and contract negotiations. Almega’s President Jonas Milton will be blogging along with Ulf Lindberg, who is responsible for economic policy at Almega.